Thémaé is an independent and distinct French brand that is a pioneer of treatments enriched with tea and an expert in health & beauty through tea. When it came to redoing their website, the brand wanted to affirm its position by offering key visuals dramatizing its world and its products.
Following various discussions in order to get a precise understanding of the brand’s DNA and values, the agency suggested several avenues for creating key visuals. Once the direction had been confirmed, production called on several different professions, from shooting to illustration.
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